Wooden desk with a laptop displaying a website, a framed pineapple print, a wooden tray with photographs, and a potted cactus with orange flowers against a white wall.

Brand + Website Design:

Lexi Gross Counseling

NATURE-INSPIRED BRAND AND WEBSITE DESIGN FOR A THERAPIST SPECIALIZING IN CHRONIC ILLNESS, BURNOUT, AND SOMATIC TRAUMA THERAPY

Type of Business: Therapy, Private Practice

Scope of Work: Brand + Website Design

Website homepage for Lexi Gross Counseling offering somatic trauma therapy and mental health services in Asheville, North Carolina. The page features a header with navigation links, a main banner with a call to action to schedule a consultation, a professional photo of Lexi Gross, testimonials, and information about therapy approaches including Acceptance Commitment Therapy (ACT), Somatic Experiencing (SE), and other holistic methods. The design uses green tones, with sections showcasing client stories, therapy philosophy, and contact details.
Design explaining the hidden details of a willow branch logo, with annotations about leaf linework, curved font style called 'Counseling,' and the symbolic meaning behind the willow branch.
Design elements for Lexi Gross Counseling, including leaf illustrations, color palette with greens, pink, orange, and dark red, and font samples labeled 'Original' and 'Garamond'.
Back view of a woman with dark hair tied in two braids, wearing a hiking backpack and cap, walking through a green mountain landscape with wildflowers and distant mountain peaks
Minimalist logo with a black fern leaf in the center, surrounded by a thin black square outline and a double black rectangle on a beige background.
Business card or logo for Lexi Gross Counseling with a dark green leafy background and white text and design.

Do you want a brand and website that that reflects not just your work, but your personality, too?